Question 1 - In what way does your media product use, develop or challenge forms and conventions of real media products?

During my research into Metal videos I noticed several codes and conventions, some I used in my music and some I did not. One of the most obvious and popular convention is to have members of the band, particularly the singer, have a majority of the camera time. This is one of the conventions I chose not to follow due to the equipment and people needed. However, I chose to have lots of quick cuts to keep with the tempo of the music and I chose to have a story based video due to a large percentage of the  music videos I researched also had stories in the video. I did not  knowingly challenge any codes and conventions because I wanted it to be recognisable and appealing to my audience.